A Board of Variance application may be necessary when a liquor or cannabis business meets most zoning requirements but cannot comply with a specific regulation, often due to the physical limitations of a property or building. Thrive Liquor & Cannabis Advisors prepares applications, organizes required documents, and helps prepare presentations for hearings.

What a board of variance considers

A Board of Variance reviews small adjustments to zoning regulations when a property’s physical conditions make full compliance difficult. It does not change zoning or permit new uses.

Common variance requests include:

  • Setbacks or entrance placement
  • Floor area limits in older buildings
  • Parking stall or loading-area placement
  • Relaxation to a specific liquor or cannabis policy such as distancing buffers.

  • Accessibility-related requirements
  • Minor adjustments affecting tasting rooms, patios, or retail entrances
  • Site constraints that limit where doors, windows, or service areas can be placed

An approved variance application prevents the need to find a new location that meets all zoning requirements, which can be both costly and time consuming.

How the process works

Each municipality has its own procedures, although you can expect the following:

  1. Initial review
    We review your drawings and zoning requirements to confirm whether the request meets variance guideline.
  2. Preparing the application
    We prepare the rationale, plans, photos, and supporting materials, then submit the completed variance application to the municipality. Sometimes community engagement is required.

    Thrive can facilitate a campaign where community feedback is gathered including supporting letters and documents.

  1. Public notification
    Most municipalities notify nearby property owners before the hearing. Staff comments may be provided, but the Board makes the decision.
  2. Board of Variance application hearing
    Most municipalities notify nearby property owners before the hearing. Staff comments may be provided, but the Board makes the decision.
  3. Decision
    Most Boards provide a decision at the meeting. Some approvals include conditions that must be satisfied before permits can be issued.

What we do

Thrive Advisors prepares clear, organized applications for liquor stores, cannabis retailers, breweries, distilleries, tasting rooms, restaurants and many other hospitality businesses.

Our support includes:

  • Reviewing zoning regulations and confirming the appropriate variance
  • Preparing the rationale and full submission package
  • Coordinating drawings, photos, and supporting documents

  • Consulting on hearing strategy
  • Managing deadlines and municipal requirements
  • Presenting at the hearing if requested
  • Assisting with any follow-up questions or conditions

We work with liquor and cannabis retailers and producers throughout Western Canada, and with liquor operators in select U.S. states. View the areas we serve and other types of licenses we support.

Variance applications FAQ

1How is a variance different from rezoning?
Rezoning changes permitted land use. A variance adjusts one technical regulation for a permitted use.
2What types of issues can the Board consider?
Small reduction to required setbacks, floor area limits, parking placement, entrance location, and similar technical items.
3Do liquor and cannabis businesses often need variances?
Yes. Many suitable properties are older buildings or irregular lots, which often create minor zoning conflicts.
4How long does a variance take?
Hearings are usually scheduled within a month or two from intake submission. Most Boards give a decision at the meeting.
5Is public notification required?
Most municipalities notify nearby owners before the hearing. Requirements vary by jurisdiction.
6Can Thrive Advisors attend the hearing?
Yes. We can attend the hearing, explain the rationale, and answer questions on your behalf.
7How much do you charge for variance consulting?
Consulting fees vary, depending on the complexity of the variances. After a thorough consultation, we provide an estimate.

If you’re looking for trusted advisors who work in partnership with you to ensure the success of your business, let’s talk.

Sign up for a 30-min complimentary discovery session.

Let’s start the conversation.


“We are passionate about paperwork”